Outsourcing Social Media Marketing
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If your business is contemplating diving into social media marketing the very first time (or is ready to expand its social media attempts) you’re probably asking yourself: “Is this something we should accomplish ourselves, or perhaps should we hire a freelance social media consultant to make it work for us”?
If at all possible, you want the very best of both worlds.
- Speed: If you are new to social media – or ready to embark on a broader social media strategy – outsourcing to FoundUB4 can get things up and running quickly
- Training: FoundUB4 can teach you how to do things, set up workable systems and schedules, and then transition some duties back to your internal team over time if that makes sense for your organization.
- Reach: You will have access to our team’s existing networks, which can help your social networks grow bigger – and faster.
- Experience: You’ll also benefit from our team’s experience with other clients. This will allow you to avoid pitfalls and learn about options and alternatives.
- Synergy: Our experienced team will be able to create integrated system of social media tools and channels, rather than a loose patchwork, allowing you to maximize your social media campaign for greater impact.
- Strategy: FoundUB4 freelance social media consultancy can help you develop a strategy and keep you focused on achieving long-term goals.
Social media demands an internal commitments from your business. Any social media strategy simply won’t be sustainable in the event you aren’t investing serious amounts of resources from within.
People want to interact with real people at your company, and the authenticity and immediacy of that experience is essential.
In fact, for social media to work, you need a social media point person – someone who will lead your efforts and who has the authority to make social media an organization priority.
At the same time, there are many good reasons to supplement your efforts by outsourcing some of the social media work – from set-up and design, to ongoing technical assistance and content creation.
Above all else, it’s very easy for social media to take a back burner if you try to handle it all internally. For that reason alone, securing outside help is a good idea. If you’re outsourcing to FoundUB4 to do the work, then the work will get done, not languish at the bottom of someone’s to-do list.
In addition to just getting things done, there are a number of other benefits that make social media outsourcing a good idea – regardless of the size of your organization or the scope of your social media plan.
Stop Thinking Conversions… Start Thinking Conversations
- Facebook Fan Page Engagement: Populate fan page with comments and information to entice Facebook users to become fans and join in the conversations
- Facebook Profile Engagement: Engage with fans on competitors & industry related fan pages to learn about what they are interested in discussing, joining in the conversations and ultimately convert them to fans of YOUR facebook fan page .
- Twitter Engagement: Populate stream with 5 – 7 personal posts per week that not purely promotion lead “Spam”.
- Twitter Targeting: ReTweent/Mention 3 – 5 “targeted” twitters per week.
- Becoming An Influencer: Join in the conversations highly mentioned “twitters” to increase the “likability” factor, to help boost your power of your tweets.
- Social Networking: Create 10 x social networking profiles including identi.ca, Tumblr, Friendfeed, Plurk, Plaxo, Delicious, MySpace, Multiply etc. to increase the reach of your message to the areas your audience look for information.
- Social Bookmarking: Each article creation is published on a high page rank website and is bookmarked to 30 of the top “do-follow” social bookmarking websites to include: Digg, Reddit, Stumbleupon, A1-Webmarks, Mister-Wong etc.
(Great for SEO)
How much of the work you will want to send out-of-house (and how much of it will need to stay out-of-house over time) will depend on several factors, including your staff’s knowledge and familiarity with social media, how much time your staff can spend each week creating content and tending to your social networks, and the overall size and complexity of your social media plan.
Why not get in touch with FoundUB4 today on 020 3239 8474 and let’s discuss how we can help you, or use our contact page to email us a brief.
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If you would like to find out how FoundUB4 can help your business, please use the form below to get in touch!
| My Name Barrie Le Gall Phone Enquiries Email Company Details Company Reg No. 07409779 Skype |
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